Invisible On-Page Factors
- Invisible On-Page Factors: Overview
- Invisible On-Page Factors: Facts and Information
- Invisible On-Page Factors: Tutorial and Course
- Invisible On-Page Factors: References
Tutorial and Course for Invisible On-Page Factors by SEO University, including facts and information about Invisible On-Page Factors.
Invisible On-Page Factors: Overview
Tutorial and Course for Invisible On-Page Factors is the ultimate SEO tutorial and course created by SEO University to help you to learn and understand Invisible On-Page Factors and SEO Process, including On-Page SEO and Off-Page SEO.
Invisible On-Page Factors: Facts and Information
SEO can be split up into two separate categories: On-Page SEO and Off-Page SEO. On-Page SEO refers the SEO process that you apply to website pages and files to make them search engine optimized and apply to help search crawlers index them more efficiently, which in turn displays them in a higher position in the search result pages. Invisible On-Page Factors are one of most important Search Engine Ranking Factors of On-Page SEO, they can not be visible to the human readers, but can be read by search engines.
Invisible On-Page Factors: Tutorial and Course
Invisible On-Page Factors are one of most important Search Engine Ranking Factors of On-Page SEO. Invisible On-Page Factors consist of the following search engine ranking factors:
- Invisible On-Page Factors: Meta Description
- Invisible On-Page Factors: Meta Keywords
- Invisible On-Page Factors: Alt and Title Attributes
- Invisible On-Page Factors: Page Structure Considerations
Invisible On-Page Factors: Meta Description
For the most part, the importance of a meta description lies in the fact that search engines may choose to use it in the SERPs, instead of displaying relevant bits from the page (this is not guaranteed, however).
Speaking from a marketing point of view, this may improve CTR. A meta description may also have a minor effect on search engine rankings, but it is definitely not a critical factor in that regard. Here is an example:
<head> ... <meta name="description" content="Invisible On-Page Factors Tutorial and Course is your ultimate guide to Invisible On-Page Factors, including facts and information about Invisible On-Page Factors."> ... </head> Invisible On-Page Factors: Meta Keywords
This criterion is widely regarded as totally unimportant because it is completely invisible and subject to manipulation. It is wise to place a few major keywords as well as their misspellings in the meta keywords tag, but the effectiveness of targeting misspellings this way has been disputed:
<head> ... <meta name="keywords" content="invisible on-page factors, on-page factors, on-page seo"> ... </head> Invisible On-Page Factors: Alt and Title Attributes
Because these tags are mostly invisible, they are likely not an important ranking factor. Many assert that their value is higher on hyperlinked images. They are important, however, for screen readers and text-based browsers — that is, for accessibility and usability in general, so they should not be ignored for that reason alone. Neither of these attributes will make or break you, but blind visitors using screen readers will thank you in any case. This is a case where accessibility, usability, and search engine optimization coincide. The descriptions should be short. Keyword stuffing in an alt tag will irk blind users using screen readers, and possibly "irk" the search engines as well. Alt tags can only be used in image tags, whereas title attributes can be used in most tags. Here is an example of the alt attribute in an image:
<img src="/invisible-on-page-factors.jpg" alt="Invisible On-Page Factors"> And the title attribute on a link:
<a href="http://seouniv.com/2012/03/invisible-on-page-factors.html" title="Invisible On-Page Factors: Tutorial and Course"> Invisible On-Page Factors: Page Structure Considerations
Search engines use block-level elements, for example <div>, <p>, or <table> elements to group related text. Using block-level elements indiscriminately for layout, as illustrated in the following example, may be harmful:
<div>Invisible<div> <div>On-Page<div> <div>Factors<div> is likely to be less relevant than:
<div>Invisible On-Page Factors<div> 
